Thursday, January 22, 2015

incent/incentivize: Common Errors in English Usage Entry for Thursday, January 22, 2015

incent/incentivize
Business folks sometimes use “incent” to mean “create an incentive,” but it’s not standard English. “Incentivize” is even more widely used, but strikes many people as an ugly substitute for “encourage.”

 

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This is the ten-year anniversary of the Common Errors in English Usage calendar. To celebrate, we are bringing back some of our favorite interesting, funny, but sometimes merely silly entries through the years before going on hiatus in 2016.

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